December 8, 2011
A Bright Idea in Ecommerce: Gorilla Launches Schoolhouse Electric & Supply Co. on Magento Enterprise
If you’re ever in the market for some timelessly cool lighting and fixtures, Schoolhouse Electric should be on your short list of shopping destinations. Their signature period lighting products have gained near iconic status among designers and discerning homeowners. And with the launch of their new ecommerce site on Magento Enterprise, Gorilla helped Schoolhouse Electric showcase their expanded product catalog, which adds entirely new categories of stylish furniture, accessories and housewares.
For the launch, Gorilla implemented some pretty slick front and backend functionality to support the company’s ready to ship and made to order shades, bulbs and fixtures. We tied-in their catalog and online channels and created richer product detail pages to better represent their wares. So, when you’re ready for classic style that falls somewhere between Boardwalk Empire and Madmen, checkout the Schoolhouse Electric site, right after you read our case study.
About Gorilla
Gorilla is Chicago’s leading ecommerce agency. We help clients realize increased revenue and profit margins by delivering world-class service, outstanding design focused on the user experience, ecommerce development and implementation and creating measurable, customized marketing strategies. Our expertise in understanding the differing needs of B2B and B2C companies, allows us to implement best practices for multichannel retailers and brand manufacturers to produce more sales through the online channel.