Project Overview
Named one of Inc. Magazine's Top 100 fastest growing food and beverage companies in the U.S., Popcorn Palace is also proud to be a personal favorite among many celebrities, including the world's most famous investor, Warren Buffet. For Gorilla, the challenge was to recreate their primary sales channel with a sharper product and customer focus, and ensure unified systems integration.
Project Highlights
Streamlined user experience intuitively across customer-specific account management system, and implemented a "Build Your Own Tin" functionality for direct customers. Added dashboard feature to simplify account management for fundraising and corporate customers. Customized back-end systems to better manage inventory, logistics, payment processing, and CMS-linked marketing.
Results
- Webby Award winning site
- Fun, sophisticated product-centered design that defines the brand
- User Experience intuitively streamlined across segments
- Customer-specific account management
- Workflow engine designed to manage complex order types front-to-back
- Multiple back-end system integrations to manange inventory, logistics, payment processing and CMS-linked marketing
- Implemented flexible back-end tools to enable sustainable, flexible post-launch site management
