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"We have distinct brand positioning…phenomenal assets, intuitive and engaging navigation, and most importantly, a highly productive site that will drive consumers to our retailer partners," "Sealy has an exciting new site that far exceeds any website in the industry."

Margo Borgione
Director of Global Marketing

Sealy

sealy.com

Project Overview

With annual sales over $1 billion, Sealy is a global leader in the bedding industry. To better integrate their brand across channels, Sealy sought to recreate their flagship site by streamlining the shopping experience for consumers while driving more traffic to their 3,000 retail partners.

Project Highlights

Gorilla provided creative design consulting services built around a complete technical discovery and Sitecore® CMS integration, giving Sealy unmatched flexibility to connect with their customers.

Results

  • Comprehensive Technical Discovery Process
  • CMS and 3rd Party Tool Selection - providing Sealy with a scalable, flexible platform to showcase their products
  • Design Consultation - advised on best practices in user experience design & usability
  • Full Front/Back-end Sitecore® CMS Implementation
  • On-time, On-Budget Launch - risk management = cost management