As The Commerce Experience Agency, we approach digital commerce as a broad range of highly orchestrated activities that mirror the customer lifecycle. This extends from customer acquisition to conversion and on through continued customer engagement. Successful digital commerce solutions account for the whole of the customer experience. For this reason, we are excited to partner with BloomReach, and, alongside the leading ecommerce platforms we work with, offer their new DXP for Commerce platform as a potential solution to our clients.
BloomReach DXP for Commerce offers an attractive option for merchants looking to take a microservices, or “headless”, approach to their digital commerce solutions. When integrated with an enterprise-class ecommerce platform, like the SAP Commerce Cloud, and built within a broad ecommerce ecosystem, it provides the ability to deliver differentiated digital and commerce experiences that can create competitive advantage.
The DXP for Commerce platform offers many robust features and functionality that align with the needs of our B2B and direct to consumer clients. In particular, the AI-powered search, which can surface both product and site content, and the platform’s many personalization tools are critical components in offering 1:1 experiences that resonate with customers across a range of purchasing scenarios.
BloomReach DXP for Commerce was recently announced at the DMEXCO trade show in Cologne, Germany. Read the full press release, including a quote from our CEO, Brian Grady, or learn more about BloomReach DXP for Commerce functionality. We look forward to working with BloomReach to help our clients adapt and thrive in an ever-evolving marketplace.
About BloomReach: BloomReach software enables highly personalized digital experiences for retailers, banks, distributors, manufacturers, public service agencies and other enterprises. BloomReach has alchemized next-gen CMS, digital merchandising, site search and SEO into the world’s first open and intelligent Digital Experience Platform. The BloomReach DXP stimulates customer engagement and loyalty, even as it boosts conversion and increases revenue.