Insight

Gorilla Group's Ecommerce Replatform ROI Calculator

There is significant risk in any ecommerce redesign or replatforming project. That’s why calculating potential Return on Investment is an essential first-step in making informed decisions. ROI data can play a significant role in creating a business case, weighing potential benefits and drawbacks, and confidently predicting benchmarks for site performance over the next 3-5 years.

Our ROI Calculator will give you an initial, high-level look at the impact of these decisions. Dozens of factors can impact ROI, so we intentionally designed our ROI Calculator to cover the basics and provide an easy to understand overview. Once armed with this information, we’ll be happy to work with you to take a deeper dive in tackling this problem, factoring in specific pros and cons for your unique business model.

Any ROI tool requires the input of sensitive data. So, we created our ROI Calculator as a downloadable Excel template, rather than an interactive tool. This way, you can construct and share your findings internally, and privately, until you are ready to take the next step.


Key Takeaways

  • Understand how various KPI lifts impact ROI
  • Calculate Conservative, Intermediate, and Aggressive lift profiles based on our experience with over 100 enterprise site launches
  • Better understand the break-even point for your initial project

Download the Ecommerce Replatform ROI Calculator