AGRI BEEF

TWO BRANDS + ONE ECOMMERCE SOLUTION
  • Platform Delivery

  • Content Strategy & Execution

  • UX & Visual Design

  • Customer Experience Strategy

The Opportunity

Elevate the online shopping experience + leverage powerful storytelling for two sustainable ranch-to-table meat brands

2_updated.jpg

We turned to Magento to elevate and merge the shopping experience of Agri Beef Co.’s two premier brands, Snake River Farms and Double R Ranch. Backstage, we integrated a range of systems and tools with Magento Enterprise to allow the business to function more efficiently and responsively. At the same time, we added tiered pricing, flat-rate shipping, and delivery options to further empower users and encourage conversions. 

mobile-1__updated.jpg
desktop-1__updated.jpg
desktop-2.jpg
mobile-2-2_updated.jpg
3.jpg

On the user-facing side, we leveraged the power of content to enrich the entire commerce experience. Storytelling was vital for differentiating the two brands, while highlighting the company’s sustainable practices and unmatched expertise. 

The Results
The new experience delivered on its promise to make shopping more convenient. Now, the family-owned business can support anytime, anywhere customer interaction and ordering. All the while preserving each brand’s unique identity within a unified experience. The Agri Beef Co. is now positioned for future growth and success.
4.png
5.jpg
Our new site is beautiful. More importantly, the early metrics we’re seeing are showing positive improvements across all KPIs including SEO performance, conversion rates and average order values.
Shane Vaughan, President Ecommerce, Agri Beef